Feedonomics will provide scalable product listings and data optimization for YouTube Shopping affiliates
Woodland Hills, California, October 16, 2024 /PRNewswire/ — Feedonomics, the leading provider of product feed management for e-commerce businesses, announces a strategic partnership with YouTube to streamline the integration of optimized product listings for the YouTube Shopping affiliate program.
this YouTube Shopping Affiliate Program Allows participating YouTube creators to tag products from eligible merchants in videos, clips, and live streams, giving viewers the opportunity to shop while watching. Feedonomics is currently the only feed provider actively working with YouTube and is ready to help merchants maximize their participation in this innovative program.
According to an experiment conducted by YouTube, videos with product tags and descriptions received 23% more clicks than videos with only description links. Feedonomics helps merchants configure product feeds so that their products are properly synced to YouTube.
In today’s fast-paced marketing environment, managing large product lists across multiple channels can be overwhelming. Feedonomics eases this burden, providing a powerful platform backed by dedicated channel experts around the clock. This enables brands and retailers to efficiently join the YouTube Shopping affiliate program while benefiting from optimized product data that improves performance.
“Our clients typically see nearly 20% increases in return on ad spend, click-through rates, and overall channel revenue,” said Sharon GeeSenior Vice President of Sales and Partnerships at Feedonomics. “Our comprehensive, expert-driven, full-service approach sets us apart in the industry, and we’re excited to provide YouTube Shopping affiliate merchants with the exceptional support we’re known for.”
Merchants participating in the program only pay commissions when creators drive purchases. This model enables brands and retailers to maintain control of the customer experience. Merchants can easily manage settings in the program and view analytics, content, and products directly from Google Merchant Center.
To learn more about how Feedonomics is transforming feed management for shopping channels around the world, visit www.feedonomics.com.
About Feedonomics
Serving nearly 30% of the customers of the top 1,000 online retailers, feed economics is the leading data management platform Omni channel Growth of the world’s top brands and retailers. Customers such as Dell, PUMA, Fox Racing and New Balance have used feed economicssuch as a 95% increase in return on ad spend and a 22% increase in annual revenue growth. With its flexible technology and full-service support team, feed economics Facilitating various data management use cases in industries such as e-commerce, automotive, employment, travel, real estate and more. feed economics With thousands of active customers, integrations with hundreds of e-commerce platforms and channels, and strategic partnerships with industry leaders such as Amazon, Meta, Google, Microsoft, and TikTok. To learn more feed economics access www.feedonomics.com.
SOURCE: Feed Economics
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